How do you plan a marketing campaign? On a most basic level, you can do marketing campaign planning in as few as 10 steps according to the article.
They first five are as follows: Define your image, know your target market, analyze your offerings, study your consumers and do a SWOT analysis.
The last five steps are: Set your marketing goals, structure your marketing campaign, setup a monitoring system, implement your marketing plan and analyze your results.
Remember that marketing is a continuous process and you should be persistent and patient with your efforts.